10 Best Business Reasons to Use Twitter

Randy Eagar
1. Converse with People About Your Real Estate Business
On occasion, you can tweet positive news about your company and what news is happening. Be careful about doing this too much in that people get tired of self promoting tweets and will tend to delete you. Thus this promotion effect can best be used when interspersed with many of the other ideas that we’ll be talking about today such as sharing quotes, giving advice, commenting on the industry and more. The more comments you make the more visible you’re.
2. Establish a Good Database of Followers
The number one most easy way to get twitter followers is to simply follow others! Seems simple, yet not many people are doing it. All you do is search Twitter for the “gurus” in your niche, and follow the people that are following them. The gurus in your niche should have the bulk of your target market, that’s why I say to follow their followers.
3. Interact With Realtors From Other Parts Of The Country.
They can be a great source of referrals. As more and more agents get onto the Twitter highway, you’ll be developing more of a database to cull more referrals. Twitter is one tool that will help you make connections with users that you’ll never have known before existed. You can get to know a whole different side of a person.
4. Use Twitpic To Share Photos Of Your New Listings.
Twitpic is a website that allows users to easily post pictures to the Twitter microblogging and social media service. You can easily locate it at TwitPic.com. If you’re a member of Twitter, then you’re already a member of Twitpic. You can post photos from your smartphone or the site itself.
5. Group Your Posts and Others Using the Hashtag
Even if you’re new to Twitter and read a few posts, you’ve probably recognized the hash symbol (”#”) attached to many posts. That’s what Twitter users call a “hashtag,” and at any given time at least one of them can usually be found among the trending topics on Twitter. But what exactly is a hashtag?
Hashtags are basically a simple way to catalog and connect tweets about a specific topic. They make it easier for users to find additional tweets on a particular subject, while filtering out the incidental tweets that may just coincidentally contain the same keyword. Hashtags are also often used by various Boards, Associations, Large real estate offices and event organizers as a method of keeping all tweets about the event in a single stream, and they’ve even been used to coordinate updates during emergencies. In fact, hashtags were first popularized during the 2007 San Diego wildfire, when the tag #sandiegofires was used to identify tweets about the natural disaster.
6. It’s the Next Big Thing Like the Wild West
I don’t know if you notice, but twitter is everywhere. It’s on the web, it’s on the news channels, it’s in commercials, it’s in paper media such as newspaper and now it’s even sewn within the fabric of some television shows. It’s taking over the world right now like facebook and myspace did at once. If you’re one of those people who joins things because it’s the next big thing, then this is your chance. Twitter is the next big thing that you should join because everyone is here.
7. It Helps Your Creativity and New Ideas
Marketing is all about being creative. Creative campaigns are short and sticky. That is how your tweets are suppose to be also. 140 characters max. You have to get your point across and if you want others to read it, you’ve got to make it interesting. Basically it’s an ultimate practice for you to elevate your pitch. No one likes to read a whole page of boring proposals. The best proposals I’ve agreed to were short and they had very catchy headlines. Twitter is a practice for you to write better and creative headlines, so after a while you’ll be a better blogger due to twitter because it’s helping your post titles.
8. Say More By Referring To Shortened URLs
URL shortening is a technique on the World Wide Web where a provider makes a web page available under a very short URL in addition to the original address. For example, a page with a URL address 126 characters long can be shortened to as few as 19 or 20 characters.
9. Use Twitter to Get SEO Traffic To Your Website
Twitter is the best place to promote your product/services, whether it be homes or real estate practices right now because it’s hot. With so many new tools now, you can easily get your new blog posts or new products get across to thousands of new people every day. It’s not unheard of that one of your quality posts can be retweeted 50 times, and get around 2000 visitors from it. Twitter really helps boost traffic to your website and increase exposure. It’s a great way to drive traffic to your Web site, blogs, landing pages, events, etc. Although, you’ll be viewed as a spammer if you’re not judicious in this practice.
10. Point Others To Good Content
It’s not necessary to always be the content originator. Pointing to good content works too (and Twitter is the perfect platform for this).
On the Internet, as in life, people get major good will and brownie points for being helpful. So, even if you’re from time to time just the bird dog or pointer, people will remember you for helping them find useful information they need.
Pointing others to good material again establishes you as the expert of choice.
Randy Eagar, CRS
President WebsTarget SEO
www.WebsTarget.com
Randy@WebsTarget.com




